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Simply Be

An on-trend blend of wardrobe staples and hot new looks, Simply Be is a one stop style destination for fashion-focused females. From gorgeous dresses and party heels, to off-duty denim and casual tees, each edit pays close attention to the catwalk to see you through the seasons in style.

While each collection is crafted to leave you feeling cool, confident and contemporary, our luxurious stores are designed to ensure you enjoy the very best shopping experience. We’ve kept the shop floor spacious, added handy internet kiosks, and even installed magic mirrors in our plush changing rooms so you can ask your friends over email and Facebook what they think of your look.

But don’t forget, our fab team are always on hand to help you find the perfect outfit too. Enjoy complementary sessions with our fully trained Style Advisors, or speak to our in-store bra-fitting experts to discover your perfect fit from our lingerie range.

To make things even easier, you can even use your existing Simply Be account to pay for your in-store purchases too. So drop by and say hello, we can’t wait to meet you!